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In our current era, the era of development that has led to the great prosperity of information technology, which in turn has made Dunkin' today have a changed lifestyle, from getting a cup of coffee and a donut from the branch, standing in line for a long period of time, suffering from road traffic, and arriving to work late, to one click and the order is ready."We've created a platform that simplifies and extends existing consumer behaviors, making it easier and more convenient for groups to interact and order, whether they're at home, work or on the go.""We envisioned Dunkin' Run as a social app that helps hard-working Americans stay a little more productive," said Baba Shetty, chief information officer at Hill Holliday."Dunkin' Run is about making their customers' normal lives as easy as possible."!!

In our current era, the era of development that has led to the great prosperity of information technology, which in turn has made Dunkin’ today have a changed lifestyle, from getting a cup of coffee and a donut from the branch, standing in line for a long period of time, suffering from road traffic, and arriving to work late, to one click and the order is ready. !! Yes, Dunkin' Donuts today has an application called "Dunkin' Run", which offers new and unique tools for individual and group orders via the Internet and is available on computers and also on mobile devices. All basic foods and drinks at Dunkin' Donuts are presented using images. Interactive product design to make order customization simple and fun. Then all the products are consolidated into one page/screen that you can download or bring into a store using your iPhone or mobile device. Dunkin' Donuts employees will use this list to fulfill orders quickly and accurately. Runners can also use this page as a checklist to ensure everyone in the group gets their order.
According to Francis Allen, chief marketing officer at Dunkin' Donuts, the Dunkin' Run is a great example of the company's commitment to caring for people in new and innovative ways. "More than any other brand, people love 'Dunkin' because our goal is to provide high-quality, easy-to-order products and help our 500 customers get back to their normal lives
as quickly as possible," he said. . “Dunkin' Run is about making their customers' normal lives as easy as possible.” Dunkin' Run was a collaboration between Dunkin' Donuts and its advertising and copywriting agency Hill Holliday and its advertising and digital agencies of record, Hill Holliday and Studiocom, respectively. “We envisioned Dunkin' Run as a social app that helps hard-working Americans stay a little more productive,” said Baba Shetty, chief information officer at Hill Holliday. “It's built on the idea of reciprocity? 'I'll get your coffee today, and I hope you get yours tomorrow?' in a way that perfectly complements the 'We're in this together' ethos of the Dunkin' Donuts brand.'' It was Dunkin' Donuts, said Thomas Spicer, Studiocom's managing director. 'Donuts has always been an innovative company, so developing new ways to socialize with consumers via the mobile web and iPhone app is an extension of that tradition.' “We've created a platform that simplifies and extends existing consumer behaviors, making it easier and more convenient for groups to interact and order, whether they're at home, work or on the go.”