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With the continuous development witnessed by the technology sector, marketing has been affected, especially with the increase in competition and the expansion of the scope of trade.Digital marketing is considered cost-effective, and this is what attracts Bahraini customers and marketers, as its cost is low compared to its great impact on companies and the benefits that accrue to them from it. Therefore, companies must constantly develop their electronic marketing and interact with their customers to ensure they as permanent customersOrganizations are turning to digital marketing to enhance their efficiency and increase their competitiveness, in addition to enhancing employee performance to achieve customer satisfaction.
With the continuous development witnessed by the technology sector, marketing has been affected, especially with the increase in competition and the expansion of the scope of trade. Organizations are turning to digital marketing to enhance their efficiency and increase their competitiveness, in addition to enhancing employee performance to achieve customer satisfaction. digital marketing saves customers’ time and shortens distances instead of attendance and marketing
Actual Digital marketing is defined as advertising a product and reaching target customers through devices and social media. Digital marketing is compatible with traditional marketing. No matter the size of your company and the number of your customers, the marketing method will remain the same. E-government can create new business opportunities, and it can create an effective electronic government to promote and increase advertising of goods and services. It can also attract customers to the product and services by enhancing support for digital education for its citizens as Bahrain and the Gulf countries did.
Digital marketing is considered cost-effective, and this is what attracts Bahraini customers and marketers, as its cost is low compared to its great impact on companies and the benefits that accrue to them from it. Therefore, companies must constantly develop their electronic marketing and interact with their customers to ensure they as permanent customers
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