Lakhasly

INTRODUCTION Since last decades, business specialist knew that companies are responsible for their socio-environmental actions and behaviours.Therefore, qualities and prices are not only the key elements in competitive advantages but also social and environmental ethical reputations which are the main factors to strengthen their public images today (Bussey and Chang, 2017).This provides also a guidance to business owners and managers when determining, setting up their regulation, organizational codes of conduct so to lead their activities.In other words, the contents, meanings, changes, determinations and justifications of values and norms (Becker, 2019).Where certain ethical and social obligations are needed so to carry out business operations (Peloza & Shang, 2011).Business ethics researches focus on the correct applicable behaviours that is considered as acceptable in business and society.These principles can guide correct and trustful behaviours in workplace environment (Levis, 1985).

INTRODUCTION
Since last decades, business specialist knew that companies are responsible for their socio-environmental actions and behaviours.
Where certain ethical and social obligations are needed so to carry out business operations (Peloza & Shang, 2011). Therefore,
qualities and prices are not only the key elements in competitive advantages but also social and environmental ethical reputations
which are the main factors to strengthen their public images today (Bussey and Chang, 2017). The daily debate of rights and
acceptable actions are considered ethical aspects while doing business in a society. This is referred to the questions of correctness
and social responsibility in business. Business ethics researches focus on the correct applicable behaviours that is considered as
acceptable in business and society. Where companies can operate its business activities to satisfy its customer demands and needs
(Arnold & Al, 2010). Nonetheless, ethical principles that are related to business, are paramount for business success in this modern
business activities. Business ethics is further important because it can guide any firm whether it is large or small or newly or longtime established. Moreover, the code of conduct, social norms and values are identified as principles in business practice in a
community. These principles can guide correct and trustful behaviours in workplace environment (Levis, 1985). Therefore, these
statements expected to be a guidance for business-owner, managers, stakeholders and others partners of organisations. This
provides also a guidance to business owners and managers when determining, setting up their regulation, organizational codes of
conduct so to lead their activities. Business practices require basic ethical principles, such as fairness, transparency. Ethics is often
defined as a systematics reflection on norms and values. In other words, the contents, meanings, changes, determinations and
justifications of values and norms (Becker, 2019).